Industry Snapshot
This position is designed to help prepare you for a career in marketing management, marketing research, or sales in private and public corporations, marketing agencies, or entrepreneurial endeavors.
This position is designed to help prepare you for a career in marketing management, marketing research, or sales in private and public corporations, marketing agencies, or entrepreneurial endeavors.
The UMGC Chapter of the American Marketing Association provides members of all majors with exposure to experiences in the marketing industry through professional growth opportunities, leadership development, and academic recognition. Undergraduate students who are interested in joining should complete the AMA|UMGC Chapter Application or visit the chapter’s Facebook group to learn more.
An online bachelor's degree in marketing is a college degree that students can earn online to help them prepare for a career in marketing. UMGC’s online bachelor's degree in marketing is a 120-credit program that covers topics like market analysis, the application of technology in modern business, globalization, and more. The program helps students prepare to work in a wide range of industries, corporations, nonprofits, and government organizations.
UMGC's online bachelor's degree in marketing is a 120-credit program with courses offered year-round. The time it will take you to complete your degree will depend on several factors, including your goals, how many transfer credits you have, your course load each semester, and whether you are able to benefit from one or more of our fast paths to credit, including credit for prior learning and credit for military education and training.
Tuition rates for the online bachelor’s degree in marketing from UMGC are very competitive and appear at the top of this page. We offer a low in-state rate for Maryland residents and a reduced tuition rate for military service members and their spouses and dependent children. We also offer scholarships for those who qualify, an interest-free monthly payment plan, and no-cost digital materials in place of most textbooks to help make online bachelor's degrees even more affordable.
You do not need any background or experience in marketing to enroll in UMGC's online bachelor’s degree in marketing. As long as you meet our undergraduate admission requirements, you can enroll in this program.
You do not need any certifications to enroll in or complete this program.