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COMPARE PROGRAMS

Find the right UMGC degree, specialization, or certificate for your professional and educational goals. Use the compare option to decide between multiple programs of interest.

Multicultural Marketing
Graduate Certificate

These program requirements are for students who enroll in the 2022-2023 academic year.


The online graduate certificate program in multicultural marketing at University of Maryland Global Campus can help you adopt innovative strategies to give your business a competitive edge in a culturally diverse marketplace. The curriculum is designed to equip you with a strong foundation in marketing concepts and theories and their real-life application in a multicultural marketing environment.

Program Highlights
Required Courses

Initial Requirement


  • (0 Credits, UCSP 615)
    (to be taken within the first 6 credits of study)

The UCSP 615 requirement may be waived if you previously earned a graduate degree from a regionally accredited institution. For more information, contact your academic advisor.

Core Courses


  • (6 Credits, MRKT 620)

  • (3 Credits, MRKT 602)

  • (3 Credits, MRKT 603)

  • (3 Credits, MRKT 605)
Career Preparation
Experience Recommended for Success in the Program

No previous experience is needed.

Total Program Credits
15
Transfer Credits
Up to 6
Format
  • All courses available online
  • Select hybrid courses available
Tuition Per Credit
  • $514 per credit (in-state)
  • $659 per credit (out-of-state)
  • $480 per credit (military)
Admission Requirements

This program follows standard UMGC admission requirements.

Military-Specific Details

This program does not have military restrictions. It is available to all eligible civilian and military-affiliated students.

State-Specific Details

This program does not have state-specific restrictions.

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Marketing
Bachelor of Science

These program requirements are for students who enroll in the 2022-2023 academic year.


Fueled by increasing globalization and the developing role of the internet in business, the field of marketing is constantly evolving. Organizations are relying more than ever on skilled professionals to identify and develop profitable new products and markets. The online bachelor’s degree in marketing at University of Maryland Global Campus is designed to help you compete in this area with valuable skills that can be applied in any work environment.

Program Highlights

Develop skills and gain knowledge through coursework that draws from the expertise and experience of our respected faculty.

Required Courses

  • (3 Credits, BMGT 110)

  • (3 Credits, BMGT 330)

  • (3 Credits, MRKT 310)

  • (3 Credits, MRKT 354)

  • (3 Credits, MRKT 394)

  • (3 Credits, MRKT 410)

  • (3 Credits, MRKT 412)

  • (3 Credits, MRKT 458)

  • (3 Credits, MRKT 311) or any upper-level MRKT course

  • (3 Credits, MRKT 314) or any upper-level MRKT course

  • (3 Credits, MRKT 454) or any upper-level MRKT course

  • (3 Credits, MRKT 495)
Career Preparation

This position is designed to help prepare you for a career in marketing management, marketing research, or sales in private and public corporations, marketing agencies, or entrepreneurial endeavors.

Experience Recommended for Success in the Program

No previous experience is needed.

Total Program Credits
120
Transfer Credits
90
Format
  • All courses available online
  • Select hybrid courses available
Tuition Per Credit
  • $312 per credit (in-state)
  • $499 per credit (out-of-state)
  • $250 per credit (military)
Admission Requirements

This program follows standard UMGC admission requirements.

Military-Specific Details

This program does not have military restrictions. It is available to all eligible civilian and military-affiliated students.

State-Specific Details

This program does not have state-specific restrictions.

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Management: Marketing
Master's Specialization

These program requirements are for students who enroll in the 2022-2023 academic year.


The online master’s in management specialization in marketing at University of Maryland Global Campus can help you move toward a senior position with leadership skills that are essential to the core function of every organization. Whether you're new to marketing, looking to move up, or changing careers, you’ll learn the latest marketing strategies, as well as the foundations of solid management practice.

Program Highlights
Required Courses

Initial Requirement


  • (0 Credits, UCSP 615)
    (to be taken within the first 6 credits of study)

The UCSP 615 requirement may be waived if you previously earned a graduate degree from a regionally accredited institution. For more information, contact your academic advisor.

Core Courses


  • (6 Credits, MGMT 630)

  • (3 Credits, MGMT 640)

  • (3 Credits, MGMT 650)

Specialization Courses


  • (6 Credits, MRKT 620)

  • (3 Credits, MRKT 602)

  • (3 Credits, MRKT 603)

  • (3 Credits, MRKT 604)

  • (3 Credits, MRKT 605)

  • (3 Credits, MRKT 606)

Capstone Course


  • (3 Credits, MGMT 670)
Career Preparation

This program is designed to help prepare you for a senior-level marketing position in the private or public sectors, leading consumer-focused and business-to-business organizations.

Experience Recommended for Success in the Program

If you lack a recent background in finance or accounting, you should take
(0 Credits, UCSP 620) before
(3 Credits, MGMT 640).

If you lack a recent background in statistics, you should take
(0 Credits, UCSP 630) before
(3 Credits, MGMT 650). Taking
(0 Credits, UCSP 605) is recommended to help improve writing skills.

Total Program Credits
36
Transfer Credits
Up to 6
Format
  • All courses available online
Tuition Per Credit
  • $514 per credit (in-state)
  • $659 per credit (out-of-state)
  • $480 per credit (military)
Admission Requirements

This program follows standard UMGC admission requirements.

Military-Specific Details

This program does not have military restrictions. It is available to all eligible civilian and military-affiliated students.

State-Specific Details

This program does not have state-specific restrictions.

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Contact Us

Our helpful admissions advisors can help you choose an academic program to fit your career goals, estimate your transfer credits, and develop a plan for your education costs that fits your budget. If you’re a current UMGC student, please visit the Help Center.

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